For over a decade, Socio Economic and Educational Development Society (SEEDS) has been at the forefront of tobacco control efforts in Bihar and Jharkhand, driving change through strategic partnerships, policy advocacy, and community mobilization. Established as a national-level nonprofit organization, SEEDS has earned recognition as an Anti-Tobacco crusader, committed to protecting lives and building healthier communities.

Since April 2010, SEEDS has joined hands with the State Health Society, Bihar, as a key state partner, and has worked in close coordination with The UNION (South-East Asia Office, New Delhi) to advance the goals of the Cigarettes and Other Tobacco Products Act (COTPA), 2003. Over the past eleven years, SEEDS has played a pivotal role in supporting the State Tobacco Control Cell (STCC) to implement laws, advocate for stronger enforcement, and drive impactful policy decisions and government notifications ensuring compliance across departments at both state and district levels.

Currently, SEEDS is partnering with the State Health Society, Government of Bihar, and all 38 District Tobacco Control Cells to strengthen COTPA enforcement, promote awareness, and reduce tobacco consumption. Extending its reach, SEEDS has also collaborated with the Government of Jharkhand to implement tobacco control programs in six intervention districts Bokaro, Dhanbad, East Singhbhum, Hazaribagh, Ramgarh, and Ranchi under the Bloomberg Initiatives grant with technical guidance from The UNION.